Great service and place - Gaspar and Eric did an stupendous job attending us! please request them! Alex went above and beyond to assist us at all time! best place ever! will be back definitely SOON!

An amazing place - Our waiters Eric and Carlos were great!! Food was delicious and there was so much to do. We rode the jet skis which were awesome!!

Fun, clean beach and friendly staff! - The beach was clean and the employees were nice! We did the jet skis for an extra charge and I fell off far out in the water, but the guys running the jet skis were out there in no time helping me. I was really struggling to lift my weight onto the jet ski but the guy was so kind and helped pull me up and even checked on me back on shore. I'm so grateful for his help!

Caribbean beach, transparent sea - Caribbean beach with crystal clear sea. We got there by boat, a true paradise. The inflatables in the water are original. Saw some people riding horses. Wonderful place

Change of mind and heart - I thought I wasn't a beach goer, but my experience changed my mind, can't wait to take another one,already planning our next vacation and using your services

Good, but crowded - I have the good and the not great of this beach club. Service was fantastic! Our server was amazing. Always prompt and friendly. Kids enjoyed the beach toys that were available and they loved the jet skis. That being said- it was crowded. We had to wait for some others to leave before being able to get a chair. The neighboring beach club had twice as many water toys, chairs and availability, but they didn't offer the jet skis. I am not sure which beach club was better. If you have kids that want water toys, I would recommend Paradise Beach club next door. If you are just there for some sand and sun with amazing service, this is your spot.

nice beach with chairs, food, and beverage. Relax and enjoy life - The general inclination is to get off the cruise ship and do the downtown shopping or you rent a jeep/taxi and tour the island. Some folks take the excursion to a ruin. Once you get past all of that, maybe takes a trip or two, then you will want to relax and this is the place. there are numerous all inclusive beaches. the word all inclusive doesn't necessarily mean they have EVERYTHING you want but SFBC is pretty close. In Sep the seaweed had rolled in creating a stinking mess for everywhere that did not clean up the water/beach. Normally these all inclusive have a medium size area they rope off and control. SFBC has a swim up bar, it has decent food and beverages, Think American prices, they have Carlos and Charlie's nearby and they have couple of small shops that have essentially the same junk as you can buy downtown, Plus if you are there to buy cheap pharmaceuticals they have a small farmacia on-site . After having experienced the hustle bustle sales pitch portion of Cozumel, I would select this as my option on how to spend my time away from a cruise ship

Good....Please clean restroom frequently that's a must!!! - Decent small place depending on what you are looking to do. 65 dollars price for entrance, food, and unlimited drinks of what they had to offer Considering that I’ll rack that price up on the ship with five drinks … beware, the restroom is horrendous... Lack of cleaning behind people...Overall my family and I had a great time had fun with the staff made it a memorable day with my family

It was just ok - The staff are very friendly. The facilities are average. The water was rough the day we went so there was no clear water. The "open bar" package is limited and you are only going to have the option if about 6 or so drinks which are weak at best. So, if you want to have a drink or too I would forego the open bar price to save some money. The food was very good however.

It was... fine - To begin with, we ended up here because I let our taxi driver take us after he showed us a picture of a seaweed-strewn beach at our intended destination (I later googled to confirm, and he wasn't lying to us). It's obvious that this place is a kickback-factory, which left me somewhat uneasy, but not so much that I didn't fork over $130 cash to get the "all inclusive" pass -- which included a meal, and unlimited soda, draft beer, and mixed drinks that were surprisingly not watered down. I did like how it was smaller with a laid-back atmosphere. It was sandwiched between Carlos n Charlie's and Paradise Beach, appearing to be the sort of little brother of the more popular neighbors. The loungers and umbrellas provided a place to sit and shade, so there's that. They were crammed in pretty tight, and we were lucky we got there early enough to snag front-row seats. San Francisco had some inflatables for the kids (and maybe adults who had been drinking...). Basically something fun to keep people occupied if they wanted to do something in the water besides swim around. Snorkel equipment rental was included in the package, but with the sandy beach there wasn't much to see. There also were a couple sit-down bars, a pool, and a couple shops, none of which we utilized or patronized. The pool looked clean and a family with young children was enjoying it as we left. The shops had the usual tourist tchotchkes. When we finished after about 4 hours of hanging out on the beach, I thought we would get billed for some drinks or food that we ordered that somehow weren't part of our package, but that wasn't the case -- all inclusive was all inclusive, and if you were going to order beyond the package menu, the waiter would let you know. I tallied up what would have been our total had we not purchased the package, and we broke even or even saved a few bucks. The prices seemed fair for a place that catered to tourists. Was the experience great? Not really. Was the experience absolutely horrible? Definitely not. Would I return? Probably not. Besides the aforementioned kickback issue, nothing about the place really impressed me. There are plenty of other clubs on the island to check out.