In recent years it’s become pretty clear that more and more consumers are choosing experiences over ‘stuff’. In fact, one study showed that 78% of Millennials would rather spend money on an experience over material goods. Why? Partly because 4/5 of them say that attending events makes them feel more connected to other people.
That’s why our friends at Groupon have invested in a full price marketplace for the millions of people coming to Groupon’s website, looking for inspiration. This new marketplace has had great success so far and Peek is excited to partner with Groupon to give you access to these adventure seekers. We want as many people as possible to access your great experiences and create amazing memories. We’ll be going live with this partnership at the beginning of next year.
Why is this great news?
This is great for our partners because it means the chance to showcase awesome tours and activities on a huge distribution platform. That means more online traffic, more bookings, and more revenue for tour operators. And the best part – you don’t have to do a thing! We will do all the hard work for you once you’re live on the Peek.com marketplace.
Will it mean offering my tour or activity at a discounted rate?
No. Groupon has traditionally been known for its deals and discounts, but this part of their online marketplace is different. All of our partners’ tours and activities will be listed at their full price to consumers.
What does it mean for customers?
More convenience, more delight, more memories! It’s now even easier for customers to find awesome tours and activities online. Groupon has millions of customers – they’ll now be able to discover the incredible experiences that partners offer even more easily.
What is the commission structure associated with listing activities on Groupon?
The activity price and your revenue is exactly the same whether an activity is sold on Groupon, Peek.com or Yelp. Only your standard Peek.com commission rate applies.
What do I need to do?
If you’re a partner, you don’t need to do a thing! We’ll keep you updated on what’s happening. All partners will be contacted as the partnership goes live with the next steps.
Note: This is a completely voluntary integration! Just like our partnership with Google & Yelp, this is yet another option that Peek is providing to our partners to drive more bookings. You will have the ability to opt out of the integration if you would like. We will also send an email reminder before it goes live. In the meantime, you can simply contact our Partner Support team if you want to opt out.
Not a Peek Partner yet? Want to find out more? Schedule your free demo here!