Pilsner Urquell Tour: Czech Beer Immersion

Immerse yourself in the world of Pilsner Urquell beer with an interactive tour in Prague. Experience the rich history, taste the brews, and enjoy a sensory journey like no other!

Duration: 1 hour, 30 minutes
Cancellation: 24 hours
Highlights
  • Pilsner Urquell: The Original Beer Experience - Discover the story of Pilsner Urquell, the world’s first golden lager that revolutionized the beer industry 180 years ago!
    In The Original Tour, we will transport you back in time through immersive audioguide, video mapping, light shows and projection to explain how the first pilsner beer was created….
What's Included
  • Entrance ticket to the immersive exposition
  • Optional non-alcoholic beverages
  • Three beer tastings and tapster shows
  • Multisensory experience including smell, taste, music, projection, heat, and cold
  • Headphones with professional voiceover and 3D sound
What's Not Included
  • Food
  • Transport to/from the venue
Additional Information

The Pilsner Urquell Experience is an essential visit for beer enthusiasts and anyone captivated by Czech beer and culture! Utilizing the latest technology, it narrates one of the planet’s most intriguing beer tales. Held within the beautiful confines of a heritage-protected edifice from 1902, located precisely on Wenceslas Square at the core of Prague….

Location
Pilsner Urquell: The Original Beer Experience
28. Října
Cancellation Policy

For a full refund, cancel at least 24 hours before the scheduled departure time.

Customer Ratings
4.8
(634 Ratings)
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Anthonylm5696mv
May 27, 2025
Cool - It was entertaining and fun. It allows you to discover how their beer was created. A nice moment full of history. To discover for a fun time.
Review provided by Tripadvisor
Cruiser06190070404
May 27, 2025
Discover - Very good experience! I recommend Discover the history of beer, how and why it was created! That's interesting.
Review provided by Tripadvisor
Freedom32597554581
May 27, 2025
Great Family Visit! - Staff were kind and knowledgeable, the tour integrated technology and information well and the whole experience had a light-hearted, fun tone.
Review provided by Tripadvisor
A970ytjaninem
May 27, 2025
Great experience 🍺 - Highly recommended! The tour of the Pilsner Bierwelt in Prague was top – informative, entertaining and super organized. A must for beer lovers!”
Review provided by Tripadvisor
Mulvaney13
May 26, 2025
Pilsner fun - Not what I was expecting but in a good way. A lot of CGI and history and taster and interactive at the end.if I can take my wife and she enjoyed it then it's a winner.😊🍻
Review provided by Tripadvisor
Declan
May 25, 2025
Fantastic beer in Prague - The presentation was phenomenal and the beer was an alcoholics dream. I usually don’t like head but I highly recommend the Mlíko.
Review provided by Tripadvisor
Nomad39031028622
May 25, 2025
Great - 10/10. One of the best experiences we have ever done. Recommend to all of our friends!! Need to go when your in prague!!!!
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Kacpersd5064uw
May 25, 2025
Pilsner - The pilsner experience was very good, staff where amazing but let’s not forget about the unbelievable crisp beer it was an unforgettable experience
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Tudorm773
May 24, 2025
Roman best tour - The tour was amazing! We went here for a bachelor a party and we were NOT disappointed! I’d recommend it to anyone! Our guide, Roman was great and super funny!
Review provided by Tripadvisor
Page68
May 30, 2025
Unexpectedly Good - On our last day in Prague .... it rained heavily, so we headed here. Well located just at the bottom of Wenceslas Square. Bright and welcoming, and very clean. Staff are extremely helpful. We left our rainwear in the secure lobby and headed off wearing our tour headsets. Informative the whole way through with the addition of a beer tasting session and in addition, tokens for free drinks at the end. Only four stars as perhaps (my opinion having been to the Heinekin Experience in Amsterdam), there could have been a little more interactive activities at the end. The shop was also VERY expensive. Great 1 to 1/2 hours spent differently from viewing the wonderful history of Prague, though.
Review provided by Tripadvisor
From $26
up to 15 guests
1 - Adult
Cancellation: Free cancellation up to 24 hours before the start of your experience (local time).