5 Steps to an Effective Social Media Marketing Strategy

5 Steps to an Effective Social Media Marketing Strategy

Our good friends over at TourismTiger know a thing or two about how to make your mark online as a tour and activity operator. In this post, Senior Content Coordinator Emma Russel takes us through some effective ways to ensure you're making the most out of your online...

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French Quarter Phantoms: An Operator’s Road to Success

French Quarter Phantoms: An Operator’s Road to Success

How do you start a tour business in the aftermath of one of the most devastating hurricanes your country has ever seen? How do you build your brand, spread the word, and find that first paying guest? How do you get to the top of your game and still manage to love what...

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How to Create a Profitable, Popular Tour

How to Create a Profitable, Popular Tour

Erik Hormann is the owner of Vantigo — San Francisco’s #1 rated tour on TripAdvisor. In this post, he shows us how the key to a tour operator’s success lies in the two Ps — profitability and popularity. Take it away Erik! How to Make a Tour Profitable “Show me the...

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Welcome to Growvember: Register for Your Workshops

Welcome to Growvember: Register for Your Workshops

Growth, growth and more growth! For many tour operators, it’s the number one priority. Been looking online for ways to grow your business, but finding it hard to dissect all the information out there? Struggling to find real, applicable tips that are relevant to your...

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4 Ways to Sell More Experiences Through Offline Channels

4 Ways to Sell More Experiences Through Offline Channels

This post was written by Josh Oakes as part of our Growvember series —focusing on ways to grow your business. In 2007, Josh and his wife started a day tour company in Melbourne, Australia. They had no experience in tourism, no business experience, no networks or...

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A Practical Guide to Improving Your TripAdvisor Rankings

A Practical Guide to Improving Your TripAdvisor Rankings

In this post, digital marketing expert Chris Torres - director of the Tourism Marketing Agency - offers some key insights into TripAdvisor’s complex ranking system. He’ll run through some key factors that determine your ranking - and how to make sure it’s as high as...

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Letting Go of Tour Guides: 5 Tips for a Painless Process

Letting Go of Tour Guides: 5 Tips for a Painless Process

This is the first in a series of posts from Erik Hormann, owner of successful San Francisco tour operator Vantigo. Here, he shares some of his best tips on how to tactfully utter those words that no operator wants to say: “You’re fired!” You did it! You created an...

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Reduce No-Shows in Your Tour, Activity, or Rental Business

Reduce No-Shows in Your Tour, Activity, or Rental Business

No-shows can have a negative impact on your tour or activity business. This is especially true if you need a minimum number of guests to coordinate an experience. It’s true some no-shows are unavoidable, but there are measures you can take to prevent them from...

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Seasonal Employee Retention: 5 Tips for Rental Businesses

Seasonal Employee Retention: 5 Tips for Rental Businesses

One of the biggest challenges rental business owners face each year is seasonal employee retention. It’s an issue that simply comes with the territory: How do you cultivate a loyal team when you aren't in a position to offer year-round employment? Here are a few...

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How Online Booking Software Improves Customer Experience

How Online Booking Software Improves Customer Experience

There's stiff competition for attention in the tour and activity industry. Customers have far more options than time, so to thrive your company needs to provide a customer experience that inspires repeat visits and positive reviews. Customer experience includes the...

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How Tour Companies Make Money

How Tour Companies Make Money

It's more than likely that you followed your passion when you got into the tour and activities industry. But whether you're in the business of bike tours or the brewery business, your company is just that: a business. While every day is another chance to cash in on...

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How to Build an Electric Bike Rental Business

How to Build an Electric Bike Rental Business

Want to add a burst of energy to your bike rental business? Electric bicycles, or e-bikes, might be just what you need. E-bikes bring a new sense of adventure to your bike rental business. While this form of transportation has been popular with millions of riders in...

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21 Free Tools for Tour and Activity Businesses

21 Free Tools for Tour and Activity Businesses

The Internet isn't just a place to peruse social media and complete BuzzFeed quizzes; it's a wealth of business tools- and resources-gold just waiting for you to mine. So whether you're on a tight budget or just looking to trim some fat, small business owners can find...

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How to Avoid Negotiating Your Prices with Customers

How to Avoid Negotiating Your Prices with Customers

Bargaining is an age-old practice, and it's common for customers to try to negotiate for better prices when booking tours and activities. If you see bargaining as an unavoidable part of doing business, you end up rationalizing that it's okay. Even though "everyone"...

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