Spend a day in historic Lynchburg, where you get a feel for this charming southern town. Go on an insider’s tour of the Jack Daniel’s Distillery.
- Travel through the picturesque rolling hills and past busy farms into Moore County, one of the original three counties where distilling was legal
- Arrive at Jack Daniel’s Distillery in Lynchburg, where you have the option for a tasting or non-tasting tour, then peruse the town square in downtown Lynchburg for an hour and a half
- Get a special tour of the Old No. 7 brand, where you learn the full story of how the highest selling American whiskey in the world grew from the second smallest county in Tennessee
- Visit the White Rabbit Bottle Shop, where you can purchase rare, Tennessee-only bottles of Jack Daniel’s, and check out the selection of branded Jack items at the downtown general store
- Bottled water
Please bring valid identification. You may bring your own adult beverages. The distillery does not allow purses, bags or backpacks on the tour or in the facility. Phones, cameras and wallets are allowed. Please dress for the weather since much of the tour is outside. It is recommended that you wear comfortable shoes as walking is involved. Tickets for Jack Daniels Tour are not included. It is recommended that you purchase that ticket ahead of time if you desire to take a distillery tour. Transportation will either be by air conditioned coach bus or 15 passenger van with professional driver. You have the option to choose between a tasting or non-tasting tour at your own expense. The non-tasting tour runs approximately 1.25 minutes. The tasting tour runs approximately 1.5 hours. The tours are on a first come first served basis. This tour will depart Lynchburg at 2:30pm and drop off at the starting point at approximately 4:00pm.
Guests must be 21 years or older to participate in alcohol consumption. Guests will not be refunded if they are late and miss the bus.
Tickets are non-refundable. However, they are transferable should someone not be able to make the tour. If mechanical failures or other unforeseen circumstances disrupt or shorten the tour ticket cost will be refunded accordingly.